Esselunga expands online shopping and focuses on B2B customers
Italian supermarket chain Esselunga has expanded its online shopping solutions available to customers as well as delivery options.
New features include “Presto a casa”, with home delivery within three hours of ordering for purchases made through a dedicated app.
Grocery delivery is available only in the areas specified on the app and within the time slot specified by the customer.
Customers with a disability of 60% or more are eligible for free delivery service.
As part of a summer promotion, Esselunga is offering home delivery in the coastal towns of Liguria, Tuscany and Emilia-Romagna for €2.90 for orders over €110.
The retailer is also piloting a new Quick Trade service with Deliveroo Hop for purchases at laEsse stores in the Milan area, in addition to its existing “Click and Go” service, with in-store customer pickup.
Gastronomy services for B2B customers
Elsewhere, Esselunga also relies on gastronomy services dedicated to B2B customers, ranging from starters to starters and desserts.
It offers company catering services to employees, who order their launch via an app the day before and receive their food in a refrigerated locker or vending machine.
Esselunga prepares the food in its factories in Limito di Pioltello, Biandrate and Parma and uses its fleet of vans for the delivery of packed lunches.
In July, the Italian supermarket chain published its third sustainability report, titled “Abbiamo a cuore il futuro (We care about the future)”.
© 2022 European supermarket magazine – your source for the latest retail news. Article by Branislav Pekic. Click on subscribe register for ESM: European Supermarket Magazine.